PPC Specialist


Wanted: PPC Specialist

Are you well-versed in principles of user acquisition campaign management? Can you tell the differences between different media sources and user behavior? Experienced in launching and optimizing PPC campaigns? Look no more!

I'm looking for a PPC Manager to run performance offers cross many verticals including e-commerce, finance, lottery and many more. Your primary goals: Ensuring our online marketing efforts have the highest possible return on investment (ROI); Creating and managing successful user acquisition campaigns in Facebook, native platforms and search; And tracking KPIs and producing useful reports for management.

As PPC Specialist you will be responsible for:

• Participate in forming effective user acquisition strategies.
• Launch and optimize various PPC campaigns.
• Oversee accounts on various platforms including Facebook, Mopub, Outbrain, Taboola, Google adwords and more.
• Be involved in keyword selection and audience targeting.
• Monitor budget and adjust bids to gain better ROI.
• Track KPIs to assess performance and pinpoint issues.
• Produce reports for management (e.g. dashboards).
• Write attractive and concise micro copy for adverts.
• Suggest and develop new campaigns across multiple channels.
• Find ways to reduce the risk of click fraud.
• Keep ahead of PPC and SEM trends.

 What you bring with you:

• Proven experience as a PPC Manager – at least 1 year.
• Experience in data analysis and reporting.
• Hands on experience with Facebook and native platforms- must.
• Working knowledge of analytics tools (Google Analytics, AdPlexity, WebTrends etc).
• Understanding of HTML and XML is a plus.
• Proficient in MS Office (particularly Excel)- must
• Excellent communication skills.
• Analytical thinking with strong math skills.
• BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus.
• Excellent English skills.

Feel that you are the right person for This Position? Send us your CV:

    About לירון ורסנו פרץ Liron Versano Perez 137 Articles
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